The Upmarket AE Blueprint

Use our enterprise sales course to level up your skills and become a strategic enterprise seller

THE SOFTWARE SALES BLUEPRINT EBOOK

$9.99

most popular

  • Understanding software & its value
  • What is SaaS sales?
  • The primary objective of a SaaS organization
  • The BDR & downmarket AE role
  • The upmarket AE role

Learn Software Sales Skills & Build Your Career

Learn from the pros by building your core software sales skills, getting certified and then getting placed by Software Sales University

SOFTWARE SALES: THE OFFICIAL GUIDE

BOOK FROM AMAZON.COM

$99.99

most popular

  • Software & its value
  • Understanding SaaS
  • Process transformation
  • Understanding integrations
  • Understanding automation

Software Sales Career Solutions

Your all-in-one software sales solution

Sign up now and get started with your software sales career

Learn

Learn core, SDR, AE and enterprise AE in order to develop the prerequisites to getting certified

Get Certified

Get certified within the career blueprint that you seek to build a career in

Get Hired

Allow Software Sales University to place you into a role consistent with your certified career blueprint

THE UPMARKET AE BLUEPRINT MINI-COURSE

$149.99

most popular

  • Enterprise AE mindset
  • Enterprise sales process
  • Understanding enterprise analytics
  • Learn to coauthor the ROI model and KPIs to prove out success
  • Level up your career and become a strategic seller

The Upmarket AE Blueprint Curriculum

MODULE I: WHAT IS ENTERPRISE SAAS SALES?

Understand the primary objective in SaaS sales and how to get there in the upmarket AE role

MODULE II: THE UPMARKET AE ROLE

Understand the goal of the upmarket AE and how to win in the role with the enterprise sales process

MODULE III: WINNING IN OUTBOUND

Being prepared for an outbound motion in addition to inbound

MODULE IV: STRATEGIC PREPARATION FOR MEETINGS

Being prepared for meetings with a proper slide decks that is customized/personalized

MODULE V: DISCOVERY

Winning strategic & deep discovery in the enterprise sales process

MODULE VI: DEMO

Using what we learned in discovery to have a winning demo and work along side your sales engineer (SE)

MODULE VII: BUILDING A COST OF INACTION & ROI

Learn how to get organizations to change

MODULE VIII: THE PROPOSAL MEETING

How to structure a proposal according to what are must haves vs. nice to haves

MODULE IX: STRUCTURING PILOTS & KPIs

How to land initial relationships that get proven out over time

MODULE X: THE ROLE OF AN ACCOUNT EXECUTIVE

Learn the role of an account executive as it relates to use case building, pre-demoing and the commitment process

MODULE XI: BDR vs. AE

Learn the difference between the BDR role and the AE role

MODULE XII: DOWNMARKET SOFTWARE SALES vs. UPMARKET SOFTWARE SALES

Learn the difference between downmarket SaaS sales and upmarket SaaS sales

MODULE XIII: THE AE AS A DOCTOR OF PROCESS TRANSFORMATION

Learn where the AE fits into process transformation

MODULE XIV: THE SOFTWARE SALES FRAMEWORK

Learn about the SaaS sales framework

MODULE XV: THE PROCESS CHANGE TRIANGLE

Learn the framework for process analysis, the process change triangle

MODULE XVI: HOW PROCESS ANALYSIS & PROCESS TRANSFORMATION FIT TOGETHER

Learn how process analysis and process transformation fit together

MODULE XVII: SOLUTION MAPPING AS A PART OF PROCESS TRANSFORMATION

Learn where solution mapping fits into process transformation

MODULE XVIII: USE CASE BUILDING & THE ACCOUNT EXECUTIVE

Learn one of the most important roles of the account executive, use case building

MODULE XIX: HOW DISCOVERY & DEMO FIT TOGETHER

Learn how discovery & demo fit together with the use case (process analysis & solution map)

MODULE XX: THE THREE LINKAGES OF CHANGING A PROCESS NOW

Learn the linkages of the process change triangle

MODULE XXI: THE BUYING PARADIGM

Learn the importance of coauthoring a buying paradigm in proposal generation

MODULE XXII: THE COST OF INACTION

Learn the importance of quantifying the cost of inaction

MODULE XXIII: DISCOVERY AS PROCESS ANALYSIS

Learn about discovery in the context of process analysis

MODULE XXIV: THE SAAS SALES PROCESS

Learn about the SaaS sales process

MODULE XXV: THE DOWNMARKET SAAS SALES PROCESS VS. UPMARKET SAAS SALES PROCESS

Learn the difference between the downmarket process and the upmarket processs

MODULE XXVI: THE UPMARKET AE PLAYBOOK

Learn the upmarket AE playbook

MODULE XXVII: THE COMMITMENT PROCESS & CLOSING

Learn the process of committing and gaining commitment

MODULE XXVIII: DEMOING THE PRODUCT

Learn the process and framework for demoing the product

MODULE XXIX: THE CONTRACTING PROCESS

Learn the contracting process as a part of the commitment process

MODULE XXX: INDUSTRY SPECIALIZATIONS

Learn industry specializations including healthcare, property management, home services, financial services, automotive

MODULE XXXI: STRENGTHENING THE QUALITY OF PIPELINE

Learn how to strengthen the quality of pipeline

Get Your Software Sales Career Started Today

Get started learning today in order to build out the core skills according to your career blueprint and then let Software Sales University work to get you placed into a job with our career partners

ABOUT SOFTWARE SALES UNIVERSITY

Software Sales University provides leading training in software and technology sales to students, tech sales professionals and independent technology organizations.

QUICK LINKS

SUBSCRIBE